ASICO Real Estate successfully hosted an Open House event at the Dubai South Sales Centre on Saturday, May 24th, and Sunday, May 25th, 2025. The event showcased a variety of newly launched apartments within the South Square development in Dubai South.
South Square features four contemporary buildings, each offering one, two and three-bedroom apartments. This latest addition to Dubai South boasts beautifully landscaped facilities and premium amenities, positioning it as a top choice for investors, especially as the area is poised to become a central hub for Dubai’s business and logistics sectors.


The Open House drew a significant number of prospective buyers, investors, and families eager to explore the show apartments and discover more about flexible payment plans and the excellent investment opportunities on offer. ASICO’s dedicated sales team was present throughout the weekend, providing personalized tours, engaging with visitors, addressing their questions, and highlighting the distinctive qualities that make South Square stand out in the market.
Attendees also had the chance to enjoy refreshments and the opportunity to network, experiencing first-hand the dynamic atmosphere and vision behind the Dubai South masterplan. The event clearly demonstrated the increasing interest in the area, with many guests indicating a strong intention to purchase.



South Square’s strategic location near Al Maktoum International Airport and Expo City Dubai makes it an attractive option for both end users and savvy investors seeking long-term returns in one of Dubai’s most promising growth areas.